Meili is a New York–based creative leader with nearly a decade of experience building brands from the inside out. She holds a master’s degree in Identities and Systems Design from Pratt Institute, where she developed a systems-driven approach to brand building and visual storytelling.
Most recently at Nutrafol, she has helped lead the creative team while shaping scalable visual systems that connect clinical authority with modern consumer culture. A hands-on leader who leads by doing, she translates complex strategies into cohesive, high-impact narratives across social, OOH, broadcast, print, digital, and retail. Meili is known for balancing sharp creative judgment with performance data to create work that drives growth while building lasting brand equity.