This campaign featured Nutrafol ads through Sephora’s Meta account and website. I led art direction and design direction for product and lifestyle assets. I managed a group of designers and video editors to bring the design direction to life. I also worked with our internal marketing team and collaborated with external content creators to produce the video and photo for these ads.

Client: Nutrafol (Sephora Digital Ads)
Photography: Content Creators
Creative Direction: Meili Christiansen
Design Direction: Meili Christiansen
Photo and Video Art Direction: Meili Christiansen